BACKGROUND/CIRCULATION
Decision magazine was established in 1996
and has a controlled circulation of 5,000 copies to senior
management of Irish corporates, including the CEO and Finance
Directors of Ireland’s top 1,000 companies. The magazine
is published six times a year. It has a special issue directly
linked to the IMI National Management Conference in Killarney
where it is the only magazine in delegate packs.
The magazine is concerned with management
issues both in respect of the management of organisations and
the management of the national economy. It takes a ‘big
picture’ approach to coverage of business issues. The
magazine includes in-depth interviews with senior management
figures and specialist features on various aspects of
management practice, as well as lighter elements of interest to
a discerning audience of corporate business executives.
CLIENTS
Decision’s clients include some of
the biggest corporate companies and multinationals based in
Ireland. Regular advertisers/sponsors include the ESB, Audi,
Renault, Volvo, Irish Life, Accenture, Mercedes Benz, IMI,
Eagle Star, Jeep, Enterprise Ireland, Science Foundation
Ireland, Cap Gemini and Nokia amongst others.
SPECIAL PUBLICATIONS
Decision produces a number of special
publications in supplement form each year. These include the
highly successful Invesco Guide to Pensions produced every
April and the Guide to Golf & Incentive Travel produced
every October.
In addition, Decision can customise a ‘publication
within a publication’. In September 2003, we produced a
24 page ‘Guide to Strategic Outsourcing in Ireland’
in association with Accenture. This was run as a stand-alone
section and produced on heavier stock for a separate run-on by
Accenture.
